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11.02.19 Print

The importance of print marketing

In an increasingly digital age, mobile devices and big data have had a huge impact on the marketing industry. However, printing has been around for over 500 years and its importance has not wavered - print marketing continues to hold a firm position within the marketing mix.

Diversity and Marketing

During the creation of an advertising campaign, today, more than ever, there is a need to relate to the diverse range of individuals who make up the target audience.
24.01.19 Digital Marketing

Improve your company’s online presence

With almost one in four people around the world having some form of social media account, social media marketing is an extremely powerful tool that enables you to share content across the globe to both individuals and companies.

The power of supply chain visibility

We have been working closely with local businesses in the supply chains to some of the UK’s leading OEMs for many years. This experience has taught us that today, more than ever before, supply chain visibility is critical.

Maximising Black Friday

In the UK, Black Friday traditionally referred to the friday before Christmas - brits finished work, began the long holiday weekend and excessive ‘partying’ caused a rise in the demand for emergency services. Akin to the US, however, customers now associate the term with the beginning of a ‘bargain hunt’.
09.11.18 Branding

It’s beginning to look a lot like Christmas!

Despite being just a over week since Halloween, Christmas decorations are already appearing. Indeed, many shops have been stacking their shelves with Christmas goodies since mid October (would you believe it!).
It really is beginning to look a lot like Christmas!