This financial-based organisation wanted to improve and increase both their brand appeal and their business turnover through wider B2C and B2B audience engagement. Using the output gained from a staff and senior management workshop, we set about repositioning the brand through the introduction of a strapline, new imagery and a series of engaging and inspiring pieces of marketing collateral. We also designed and rebuilt the company website, introducing a social media strategy focusing on content marketing and improved brand recognition through increased media coverage and the refurbishment and redesign of their main city centre branch.
We were also commissioned to produce branded collateral to support Oviso's advisors when engaging with clients, together with inspiring wall graphics for their walk-in reception within their Derby city centre office. Work has now begun on raising the company's digital presence, complementing a social media campaign with increased press visibility.